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Jordan Brand x KAWS Capsule Collection Officially Revealed

Posted by , Mar 20, 2017 at 02:33pm
  3.2K Views
Release details for the KAWS x Jordan Brand collab.

Jordan Brand has officially unveiled their full collaboration with KAWS featuring the grey sueded Air Jordan 4 and a capsule collection which is scheduled to launch on March 28th in Greater China and March 31st for the rest of the world.

Per Nike,

“We look for collaboration partners that meet our standard of greatness,” explains Gemo Wong, Senior Design Director for Special Projects at Jordan Brand. “Street art defies the traditional art canvas and can live anywhere. We look at our footwear design through the same lens, as an artistic expression on the streets. With KAWS, we create new connections and push the boundaries of our design thinking.”

In addition to the Air Jordan 4s, the KAWS x Jordan Brand collection includes a black satin coach’s jacket with contrasting red Jumpman and KAWS “XX” on the chest, a black hoodie and t-shirt, both with tonal reflective print featuring KAWS’ trademark hands and the “XX AIR” graphic, and a five-panel hat.

“KAWS wears a five-panel all the time,” notes Wong. “He also has a history in apparel, so we knew it would be authentic to his brand and ours to add a curated apparel collection to this capsule.”

Check out the KAWS x Air Jordan 4 collab in the gallery above and see the apparel collection below. 

Jordan Brand x KAWS Capsule Collection Officially Revealed

Kyle Rooney
Mar 20, 2017 at 02:33pm
3.2K Views
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Release details for the KAWS x Jordan Brand collab.

Jordan Brand has officially unveiled their full collaboration with KAWS featuring the grey sueded Air Jordan 4 and a capsule collection which is scheduled to launch on March 28th in Greater China and March 31st for the rest of the world.

Per Nike,

“We look for collaboration partners that meet our standard of greatness,” explains Gemo Wong, Senior Design Director for Special Projects at Jordan Brand. “Street art defies the traditional art canvas and can live anywhere. We look at our footwear design through the same lens, as an artistic expression on the streets. With KAWS, we create new connections and push the boundaries of our design thinking.”

In addition to the Air Jordan 4s, the KAWS x Jordan Brand collection includes a black satin coach’s jacket with contrasting red Jumpman and KAWS “XX” on the chest, a black hoodie and t-shirt, both with tonal reflective print featuring KAWS’ trademark hands and the “XX AIR” graphic, and a five-panel hat.

“KAWS wears a five-panel all the time,” notes Wong. “He also has a history in apparel, so we knew it would be authentic to his brand and ours to add a curated apparel collection to this capsule.”

Check out the KAWS x Air Jordan 4 collab in the gallery above and see the apparel collection below. 

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